Exhibition Booth

What is an exhibition booth?

Exhibition booth, also known as fair booth , is a type of trade promotion in which participating companies display and introduce their goods and services for the purpose of brand development among customers. or investors buy and drive the company's growth and development.

Distinguish two types of popular stalls today:

- Fair booth : size 3.1m × 2.6m x 1.3m (length x width x height) is often used at fairs. It is a reasonable idea for small businesses with limited financial resources due to modest design and construction costs.

- Exhibition booth: with a minimum area of ​​18m2. The size ratio can be directly designed and constructed by the Organizing Committee according to the requirements of the business. Or businesses can actively work with professional booth design construction units.

Structure of the exhibition booth

Commercial booth is also considered as a form of assembly, it will be connected from panels of panels, fixed together through vertical pillars, horizontal beams, can be removed and reused many times. This basic type will not have too much decoration on the outside, only the company's sign and logo

In order to choose the most suitable design, businesses must consider the purpose, goals, customers as well as the amount of money invested in the design of the booth.

Here are some great benefits of building a fair booth that you should not miss:

1. Good booth interior materials help to enhance the appearance of the products.

2. Customers often consider a trusted and high-quality brand with a professionally organized store.

3. The more luxurious the investment for the fair booth, the higher the price of your goods will be appropriately. This is the most effective method to increase product value.

Things to keep in mind when designing a commercial booth:

1. Aesthetics: Exquisite design, suitable for the specific characteristics of the business,. These are the factors that have a great impact on the purchasing behavior of passengers and create a strong imprint in the subconscious of consumers.

2. Functionality: Arrange a reasonable layout and distribute a variety of goods so that customers can easily experience many products to suit all needs. This helps to increase product sales and increase revenue.

3. Brand promotion: background, backdrop, signs are reasonably distributed & prominent to attract customers' attention. This contributes to the success and commercial promotion of the company.

Is booth design really necessary?

The answer is yes , trade booth design style is the first important thing when conducting exhibition booth interior design and construction, which you cannot ignore is defining brand style. At the same time, through brand design, we want to convey to customers the best. This will be the key to making the difference between other stalls.

Top beautiful and modern exhibition booths

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